Chris Lamb, a communications professor at the College of Charleston, says late-night comics have feasted on it. And at the same time, he said, Jay Leno, David Letterman and Jon Stewart perpetuate the Palmetto State’s reputation for political miscues.

Even Lamb can’t resist taking a poke at the state. “I don’t think South Carolina’s image has suffered at all,” he said. “In fact, it’s enhanced the state’s image as the nation’s breadbasket of laughter. South Carolina’s greatest export is comedy. Our state motto should be, ‘No Comic Left Behind.’

http://www.postandcourier.com/news/2010/aug/02/is-south-carolina-in-need-of-an-image-makeover/